Google is back with another fun chapter in its popular “BestPhonesForever” campaign and this time, the Pixel is going full Broadway. The tech giant has released a new ad inspired by the movie Wicked: For Good, using its theatrical hype to stage yet another light hearted rivalry between the Pixel and the iPhone.
A Musical Tribute From the iPhone?
In the new clip, the iPhone suddenly bursts into a dramatic musical moment, singing a sweet tribute to the Pixel using the Wicked For Good melody. While the tone stays humorous, Google sneaks in a clear message:
Pixel did many things first, and Apple followed later.
The iPhone gushes over the Pixel, saying:
“You’ve always inspired me! You do things first that show me the way like fixing photos, screening calls, or building an AI assistant you can actually talk to.”
The ad highlights features such as:
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Call screening
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Photo editing tools that erase unwanted objects
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A conversational AI assistant
But No Real Product Details
Despite the catchy Broadway-style twist, the ad doesn’t really show much about the actual devices. The focus stays on entertainment rather than demonstrating the Pixel’s real AI advantages leaving some viewers wondering how effective these smartphone themed promos are in promoting Google’s AI centric strategy.
A Long-Running Pixel vs. iPhone Rivalry
Google has been producing its Pixel vs iPhone ads since 2023. The “BestPhonesForever” series now has over 30 short videos, mostly showcasing where Google believes Pixel leads Apple especially in AI features.
It’s another cheeky nudge at Apple, wrapped in Broadway drama, and it’s keeping the online conversation buzzing.
